President of Dave Arch and Associates, Inc., an authorized licensee of the Sandler Sales Institute®, Dave Arch, a best-selling author, internationally recognized speaker and conference presenter serves as the National Training Consultant for the Sandler Sales Institute and its 220 franchisees.
Drawing upon twenty-five years of training experience and a twelve year background in personal and family counseling, Dave's sales training workshops are featured annually at national conferences.
He has authored a dozen resource books currently used throughout the training industry.
Put simply, Sandler makes our sales personnel look very different to prospects than our competition, who are using a potpourri of classic sales pitches. I commend you and your network of Sandler franchisees for the consistently solid training we have received. As you can probably tell, First Capital remains committed to the Sandler system!
David H. Pendley, President
First Capital Corporation